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UFC's big surprise at the Sports Business Awards

Gene Tinner was so surprised that UFC won League of the Year that he didn't make it to the stage in time to accept the trophy. But we caught up with him in the winners' room.

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1:46
Toyota “Mobility for All” activation at Paris Olympics
Toyota “Mobility for All” activation at Paris Olympics
1:11
Inside On Location's Clubhouse 24 kickoff event
Inside On Location's Clubhouse 24 kickoff event
46:46
SBJ LIVE: CYBERSECURITY AND THE OLYMPICS Protecting the World's Biggest Sporting Event from Global Threats
SBJ LIVE: CYBERSECURITY AND THE OLYMPICS Protecting the World's Biggest Sporting Event from Global Threats
1:18
SDSU JD Wicker on Mountain West TNT Sports
SDSU JD Wicker on Mountain West TNT Sports
8:13
Comcast Spectacor's Dan Hilferty talks South Philly sports complex transformation
Comcast Spectacor's Dan Hilferty talks South Philly sports complex transformation
55:00
SBJ LIVE: ARTIFICIAL INTELLIGENCE IN SPORTS MID-YEAR RECAP AND FORECAST
SBJ LIVE: ARTIFICIAL INTELLIGENCE IN SPORTS MID-YEAR RECAP AND FORECAST
36:19
SBJ LIVE: BEHIND THE NBA ALL_STAR GAME With Kairos Live Production Platform
SBJ LIVE: BEHIND THE NBA ALL_STAR GAME With Kairos Live Production Platform
46:07
SBJ LIVE: EXAMINING THE SPONSORSHIP AND MEDIA LANDSCAPE IN WOMEN'S SPORTS
SBJ LIVE: EXAMINING THE SPONSORSHIP AND MEDIA LANDSCAPE IN WOMEN'S SPORTS
49:00
SBJ LIVE: THE IMMERSED FAN Providing Unified and Personalized Experiences
SBJ LIVE: THE IMMERSED FAN Providing Unified and Personalized Experiences
3:06
EA Sports College Football 25 Feature
EA Sports College Football 25 Feature
1:03
Meet ADAM the All Star robot bartender
Meet ADAM the All Star robot bartender
1:47
Inside Look 2024 NHL Draft
Inside Look 2024 NHL Draft
55:32
June 2024 ALL IN Digital Session
June 2024 ALL IN Digital Session
10:01
From Cannes: Pepsi's Mark Kirkham on the power of storytelling in marketing
From Cannes: Pepsi's Mark Kirkham on the power of storytelling in marketing
7:00
From Cannes: Hélio Castroneves on life after full-time racing and moving into team ownership
From Cannes: Hélio Castroneves on life after full-time racing and moving into team ownership

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