Raktuten's Amit Patel on consumer differences between the U.S. and Japan

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Partnering with the Golden State Warriors solved a “top of the funnel” challenge that Rakuten had when it rebranded and reached out to U.S. Consumers, said Amit Patel, CEO and president of Rakuten Americas.

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Raktuten's Amit Patel on consumer differences between the U.S. and Japan

Partnering with the Golden State Warriors solved a “top of the funnel” challenge that Rakuten had when it rebranded and reached out to U.S. Consumers, said Amit Patel, CEO and president of Rakuten Americas.