KAGR’s Gelman: Streamers and leagues are fighting a ‘War of Data’

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As streaming services become more influential as sports telecasters, one of the big questions facing the industry is, Who owns the data? KAGR CEO Jessica Gelman: “That depth of knowledge is really what sponsors are asking for."

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KAGR’s Gelman: Streamers and leagues are fighting a ‘War of Data’

As streaming services become more influential as sports telecasters, one of the big questions facing the industry is, Who owns the data? KAGR CEO Jessica Gelman: “That depth of knowledge is really what sponsors are asking for."